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Lactum 3+ Pays Tribute this Mother’s Day #SalamatSaAlaga | Dear Kitty Kittie Kath

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     “A mom is she who can take the place of all others however whose place nobody else can take.” —Cardinal Mermillod. It goes with out saying that being a mom isn’t any simple feat, particularly so amid the continuing pandemic. There are numerous robust girls – from medical professionals and pharmacists to policewomen, and authorities and volunteer staff – who’ve been known as to responsibility to serve the wants of their countrymen in these making an attempt instances. 

     Honoring their heroic coronary heart for the nation, Lactum 3+ and 6+ releases a Mom’s Day marketing campaign video that pays tribute to mother frontliners as they proceed the battle in opposition to the well being disaster and share their therapeutic care that’s felt at dwelling to each Filipino in want.

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Lactum 3+ Pays Tribute this Mom’s Day #SalamatSaAlaga


     “Alaga” is a heartwarming video directed by filmmaker Pepe Diokno advised in a perspective of a kid and showcases gratitude to the countless love and selfless sacrifice of mothers. A marketing campaign movie that options footages shot by actual mothers exhibiting viewers by moments shared with youngsters with a poignant narration that acknowledges how moms show their contact of alaga even in tough instances. 

     Lea Sarmiento, Senior Product Supervisor for Lactum narrated that when conditions are robust and issues get scary, we all the time run to our mothers and depend on them to be at their finest. That’s the reason this Mom’s Day, we wish to say thanks to the moms who present panalo parenting even in these instances as they dedicate their time and well being to assist the nation, all whereas caring for his or her youngsters away from dwelling.

Mother Frontliners Featured are:

1. Kristine Frances Bustamante, a nurse in Camarines Sur who shares how the lockdown has restricted her time spent along with her youngsters. She says, “My standard work finishes earlier than lunchtime so I can eat along with my youngsters. However since lockdown, I needed to keep in my work space to keep away from the danger of publicity to my youngsters. Once I get dwelling, no hugs or no kisses for some time.” 


2. Aures Queen Trecho, a financial institution teller, shares how she is responding to her responsibility to serve. “At the moment, my daughter is being taken care of by my cousin as a result of I’m a single mother. I’m conscious that in this time of disaster, I nonetheless have to work and on the identical time, take crucial precautions to not get so I can proceed my duties.”

     Sarmiento provides, “We acknowledge the battle that these mother frontliners are bravely going by for his or her youngsters, their household, and the nation. At Lactum 3+6+ and the whole Mead Johnson Philippines household together with our Reckitt Benckiser colleagues world wide, we’re combating alongside them as we constantly present readily-available entry to highest high quality hygiene, wellness, and nourishment in cities and provinces so households will likely be secure and warranted in these robust instances.”

     In assist of households affected by the pandemic, a P50 donation will likely be made for each Lactum 3+ and 6+ bought on-line. Pleased Mom’s Day to all!!!


For extra updates on Lactum 3+ and 6+ marketing campaign
Like them on Fb: Lactum Philippines

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